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Battery technology is not yet mature enough. Ferrari: it will not be fully electrified in a short time

by:CTECHi     2021-09-05
I believe everyone is familiar with the two luxury car brands, Bentley and Ferrari. Just recently, Bentley announced that it plans to launch its first pure electric model in 2025 and stop selling all fuel vehicles in 2030. On the contrary, Ferrari's idea is completely opposite. Faraday believes that the current battery technology is not mature enough to achieve full electrification in a short time. Ferrari CEO LouisCamilleri said that Ferrari will not realize full electrification of products in a short time. Ferrari will not simply piece together a pure electric vehicle, but needs to design a perfect product, which will take quite a while to design. Create a complex and special powertrain. Some media asked about one of the challenges of making pure electric Ferraris, how to make the sound of the electric motor more in line with the tonality of Ferrari products. Louis Camilleri said that this is a factor we are working on, and I will not disclose more due to competition reasons. Many details, but this is what we think can be achieved. The CEO also stated that the company 'does a lot of work' on the noise problem of electric vehicles. Although Ferrari has no problems building hybrid vehicles like the SF90Stradale, the company remains cautious in switching to pure electric vehicles. In a previous interview, Chief Marketing and Commercial Officer Enrico Galliera said that battery technology has not yet become mature enough that Ferrari cannot easily manufacture pure electric vehicles. Ferrari has good reasons to be conservative about entering the electric car market, because people are still very interested in its internal combustion engine products.
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